The financial industry has been going through an overhaul for the best part of the new century. Technological development, shifting consumer preferences, and evolving regulatory landscapes have forced traditional financial services firms to adapt if they are to compete with the emerging fintech industry. An area in which this shift is evident is that of investing, where companies like iTrustCapital have made a name for themselves as innovators.

Founded in 2018, iTrustCapital is one of the biggest alternative investment IRA companies in the industry. Its platform allows customers to invest in cryptocurrency, gold, and silver through their IRA accounts. This brings customers all of the tax and savings benefits of traditional IRAs, combining them with the potential for higher returns and flexibility of assets like cryptocurrency.

Despite their allure, self-directed IRAs have been seen by many investors as a challenging investment vehicle to engage with. In the case of self-directed crypto IRAs, this difficulty gets even higher. iTrustCapital, however, has focused on making these digital assets easier to interact with through its platform by eliminating hidden or complex costs, increasing transparency, and prioritizing ease of use.

This approach has allowed iTrustCapital to become a major player in the world of crypto IRAs, a type of retirement investment plan that has gained popularity with Bitcoin’s recent surge in value. Similar to Bitcoin ETFs, crypto IRAs are seen by many experts as one of the cryptocurrency-based products with the higher upscale potential.

iTrustCapital has benefited from this potential greatly ever since its founding, surpassing the $6 billion milestone in crypto IRA transactions in its first four years of operation. This raised to $8.5 billion over the past two years as the platform served over 200k accounts and got recognized as the “Best Crypto IRA Investment Platform” and “The #1 Crypto IRA Platform in America.”

With support for popular cryptocurrencies like Bitcoin (BTC), Ethereum (ETH), Chainlink (LINK), Polygon (MATIC), Cardano (ADA), and Polkadot (DOT), iTrustCapital investors have got to enjoy the profits that come with the recent cryptocurrency bull run. Bitcoin, for example, reached an all-time high back on March 5, while all top 5 non-stablecoin cryptocurrencies saw gains of more than 47% over 2024.

By investing in crypto assets over a long time, crypto IRA holders can see their retirement savings appreciated at a higher rate than they would with a traditional IRA. This is especially true at a time when experts like Michael Saylor predict a “gold rush” for the crypto market that could last a decade.

Investors using iTrustCapital’s crypto IRAs would experience this “gold rush” in a completely different way than other American investors going through the traditional cryptocurrency market. When going through the market, investors are forced to use post-tax dollars and are liable to pay capital gain taxes. This greatly decreases their earning potential, which is counterproductive for those looking to maximize their capital.

Investing in cryptocurrency through an IRA, on the other hand, comes with tax benefits due to earnings not being subject to the same capital gains taxation. For example, in the case of a $10,000 worth of Bitcoin investment that rises to $60,000 over the years would result in a $10,000 capital gains tax when going through the traditional market. When acquired by using a crypto IRA like the one offered by iTrustCapital, the withdrawal upon retirement would be tax-free.

The tax-advantaged nature of crypto IRAs and their increased revenue potential are the main reasons why millions of people are migrating to this type of retirement savings account. Not only has the crypto market matured to a point where betting on a certain crypto asset is safer, but institutional adoption has also increased trust in them. 

With this trend likely to continue as major milestones like the approval of Spot Bitcoin ETFs, the attractiveness of crypto IRAs is only likely to continue to increase. Innovative and powerful platforms like the one offered by iTrustCapital are certain to play an important role in this transformation, making them an essential tool for investors looking to maximize their retirement savings in the long term.